Digital marketing is a fast-paced industry that requires constant learning and updating. It is not enough to just know the basics of digital marketing. You need to be up-to-date with the latest trends and developments in the field.
There are many ways to learn digital marketing for free, but it can be difficult to find quality resources that are both free and high quality. In this article, we will explore some of the best ways to learn digital marketing for free.
Facebook Blueprint is an online certification program that provides in-depth training on how to create, manage and measure Facebook ads. The course is designed for marketers, advertisers, and entrepreneurs who want to learn the strategies needed to leverage the social media platform for marketing purposes.
There are two paths to the certification: the standard 300-hour course or an advanced path with a 550-hour curriculum. The advanced course is designed for those who already have some experience in Facebook ad creation and management.
Copyblogger is a blog that provides information on internet marketing and copywriting. It was founded by Brian Clark in 2005. Copyblogger has been around for over 10 years, and it has helped many people to become successful online marketers. The blog offers a variety of content, including articles, podcasts, videos, courses, and more.
Copyblogger’s Internet Marketing for Smart People will show you the right way to create a profitable online business or market your offline business. The course contains 4 important concepts that are the cornerstones of building & marketing a business with the Copyblogger model.
Semrush is a powerful and comprehensive SEO tool that helps you to find the best keywords for your website. It has a keyword research tool, which can help you find the most profitable keywords for your business. Semrush also has an academy where you can learn more about SEO and SEM.
The Semrush Academy is a free online training program that provides you with the skills and knowledge to become a successful SEO professional. The program includes 12 modules with over 40 hours of video training, plus an additional 200+ hours of video tutorials and 30 live chat sessions to help you understand the material. The academy offers over 100 courses in total with new ones being added every month.
Google Skillshop is a training and certification hub for professionals who use Google’s marketing tools. There are courses that teach users how to use different Google solutions, such as Google Ads, Google Analytics, YouTube, and more.
You can also earn certifications that showcase your proficiency in a particular area of Google Marketing. Each certification has a set of related lessons that will prepare you for a final assessment. Once you pass the assessment, you are awarded the certificate.
Google Digital Garage is a free online course that teaches the fundamentals of digital marketing. It is designed for people who are new to digital marketing and want to learn the basics.
The course covers topics such as:
- The role of digital marketing in business
- How to create a content strategy
- How to measure success
- How to use Google Analytics
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