Statistics suggest that 45-50% of users stay on a website for 10-20 seconds when searching for something, and if they don’t find what they are searching for, they close the page. If you don’t want to lose potential customers from your website, you need to make it fast. This is why page load time is essential for any website. Here are a few techniques to reduce the load time of website
Optimize Images And Videos
A user tends to abandon a website that hasn’t loaded within 3 seconds. Since images account for most downloadable byte space on a web page.
The best way to ensure proper image optimization is to use correct sizing and formatting (JPEG, GIF, or PNG). The aim is to decrease the file size as much as possible which helps in decreasing the loading time.
Optimize Caches
Caching is the process of storing the data of your website on the hosting and presenting the version until your website is loaded. This reduces load time of the website
Reduce Redirects
Imagine if you visit a restaurant and then you’re told that there is no food and you have to go to another restaurant?
Redirects are similar to that. They decrease your page load time and it is a waste of time to go from one place to another.
Although there may be valid reasons for a redirect, they cause significant performance and speed issues.
Minify Javascript & Style Sheets
It’s a great practice to use the minified JavaScript source files. This reduces the amount of data that needs to be downloaded to the user’s device.
Use Content Delivery Network
For users in the United States, websites hosted on U.S. servers can load quicker. Users from other parts of the world, on the other hand, can see a website that is slower.
Use a Content Delivery Network to solve this problem, which redistributes your website files through a network of servers located all over the world. This will improve website loading time for users in other countries.
Need help to improve your website’s load time? Get in touch with us.
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